Equifax Teams With The BANCServices Group, Inc. to Bring Decisioning Power to Financial Institutions

Equifax, Inc. today announced that it has formed a strategic alliance with The BANCServices Group, Inc. to provide Equifax Decision Power Express(SM) to financial institutions. Through this relationship, BANCServices’ financial institution partners gain access to Equifax decisioning solutions that enable them to better assess risk and make real-time, informed cross-sell decisions.

BANCServices’ financial institution partners, who have access to a range of convenient BANCServices solutions such as Courtesy Pay® overdraft protection, now can take advantage of Equifax’s Decision Power Express by visiting www.bancservicescorp.com. Drawing on the nation’s largest information database, Decision Power Express combines credit file data with industry- specific data to deliver information that helps financial institutions enhance marketing efforts and uncover opportunities to generate new revenue. Decision Power Express users also can leverage Equifax fraud assessment tools that can help them identify and prevent potential fraud.

“Our relationship with BANCServices combines their industry expertise and the strength of Equifax’s decisioning technology to benefit BANCServices’ financial institutions,” said Dann Adams, group executive, North America Information Services, Equifax. “Together with BANCServices, we are empowering more businesses with valuable tools to build relationships and grow their customer portfolios while facilitating compliance with federal regulations.”

Decision Power Express streamlines a process that once involved several entries, phone calls and interdepartmental communications. This solution delivers consistent, easy-to-understand action messages for approving accounts and offering additional products and services to qualified customers. By leveraging an optional feature called Decision Power Insight, financial institutions can further streamline the account opening process by submitting one inquiry for both check and credit data.

“We offer a suite of products designed to help our financial institution partners realize their strategic goals,” said Jim Campbell, BANCServices CEO/President. “Our relationship with Equifax enables us to provide Decision Power Express, another value-added solution to make it easy for our partners to expand market share, improve profitability, and reduce risk.”

Decision Power Express is part of Equifax’s suite of decisioning solutions that includes application processing, loan origination, credit risk, fraud, and cross-sell products that empower financial institutions to make better real-time business decisions. Working with Equifax, companies can gain more new, profitable customers and drive more business from their existing portfolios.