Aspect Software Supports Industry Education and Collaboration at APAC-ACE 2008

Aspect Software, Inc., the world’s largest company solely focused on unified communications for the contact centre, today announced the company is hosting the 2008 Asia Pacific Aspect Customer Experience (ACE) in Beijing, China, October 21 through 24, 2008 at the Hyatt Regency Beijing. Aspect will host hundreds of customers, prospects, and partner attendees at the conference, entitled “Live Solutions, Real Experiences.”

ACE is a leading international forum to discuss strategies for bringing positive change to the contact centre and addresses topics that affect an organization’s collections, customer service, and sales and telemarketing operations on a daily basis, in particular the increasing importance of the role of unified communications in customer-facing strategies. The annual event attracts executives from small, medium and large enterprises alike seeking ways to balance customers’ demands with the realities of the bottom line, reduce complexity, and maximize their contact centre investments.

The focus of APAC-ACE 2008 will be on the value of Unified Communications for the Contact Centre and will include presentations from several Aspect customers and partners. Microsoft Corp., which announced a global strategic alliance with Aspect in March this year, will be sharing insights around the future of unified communications and what it means for the contact centre.

Highlights at ACE 2008 include vertical breakout sessions from the financial services and Business Process Outsourcing (BPO) industries with speakers from The Royal Bank of Scotland, Bank of Communications China, St. George Bank, and Quatrro BPO Solutions Pvt. Ltd, among others. There will also be a special session in Mandarin that will specifically address business issues in China.

“ACE is a forum for contact centre professionals to learn from their colleagues’ challenges and successes, exchange innovative ideas with their peers, and collaborate with industry experts,” said Lui Simhua, senior vice president of Asia Pacific and the Middle East, Aspect Software. “We’re honored to have representatives from a number of leading companies in the Asia Pacific and around the world present at the conference and share their insight with others. Our attendees will be able to walk away with a better understanding of unified communications strategies and customer-facing business processes, and will be able to apply that knowledge in their contact centres for optimized performance and an enhanced customer experience.”

ACE 2008 is being sponsored by the following leading companies and industry associations:

• Australian Teleservices Association
• BT Group
• China Call-Centre and CRM Association
• Contact Centre Association of Singapore
• Customer Contact Management Association
• Microsoft Corp.
• Strategic Path Asia

To learn more about the ACE 2008 conference, or to register to attend, please visit http://aspectace2008.com/en/index.html

About Aspect Software 
Aspect Software Inc. founded the contact center industry and is now the world’s largest company solely focused on unified communications for the contact center. Our all-in-one, IT-ready solutions communications-enable customer service, collections and sales & telemarketing business processes for small and medium enterprises as well as for two-thirds of the FORTUNE Global 100. For more information, visit www.aspect.com.