LOS ANGELES, CA — Direct Recovery Associates, Inc., a debt collection agency specializing in collecting commercial and professional service claims throughout the U.S. and internationally, announced today they have expanded their website with a case study titled, "Debt Collection: The Other Side of Sales."

With decades of debt collection experience, Direct Recovery has witnessed many credit and collection trends. One of these trends involves corporations that try to continually improve their bottom line only through increased sales and market share. While sales represent the lifeblood of any successful corporation, credit and collections are also important components of business that are largely ignored and routinely neglected.

In their study, Direct Recovery sheds light on the largely unspoken tension and dysfunction within most corporations caused by a singular focus on sales and lack of an established and effective credit and collection policy. It not only identifies some of the sources of conflict between sales and credit, it suggests how to avoid such credit issues and organizational conflicts by establishing a policy that benefits both sides.

"How often are salespeople rewarded for bringing in a big deal, when the credit department is later chastised for not being able to collect from the customer? This is a common scenario that might indicate an ineffective or nonexistent credit and debt collection policy," said Richard Hart, founder and president of Direct Recovery Associates, Inc.

"There are valuable components detailed in this article that explore pitfalls to be avoided and steps to be taken that allow sales and credit to work in tandem, while improving the corporation’s bottom line," continued Hart. "Most corporations are forced to experience many painful losses before they take an objective look at their own credit and collection policy. Fortunately, there are ways to avoid such loss. As a debt collection agency with the highest debt recovery rate, we offer proven and effective recommendations for identifying a need and establishing your own credit and debt collection policy."

Direct Recovery encourages any corporation that wants to avoid devastating credit and collection errors or that wants to find a functional balance between sales and credit to consider the important points raised in this article.

For more information, please visit www.DirectRecovery.com.


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